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SAY BO EL AYE-

C’est Beau LA just finished their first week in business. The whole story of how the store came together is pretty awesome.

The guys killed it in NY this summer, Beau left to China for what was supposed to be a year, but got bored after a few weeks, and called me in the middle of the night last month and told me he wanted to do C’est Beau Part Deux in LA for the winter.

He asked me if Reason would help out, I gave a thumbs up, and two weeks later I had photos of the space in my inbox and a purchase order in my hands. And just like that, their back. We’re really proud of Beau, Sam, and all the rest of the C’est Beau crew. They pulled this off in record time, and the shop looks fantastic.

C’est Beau
1510 Abbot Kinney Boulevard
CA 90291-3743
Click Here for map/directions

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