ON THE AGENDA-

Today we’re back in Long Beach, CA for the Agenda Tradeshow. This week we’re premiering our 2014 collections for Spring, Summer, and Fall.

Wendy (Nitrolicious) stopped by the booth with Yu-Ming (freshness mag).

The lovely ladies of Shop D&J.

Our Southeast Asia reps from Lula Apparel.

Rebel Eight set up a battered police car and showcased their wares out of the trunk. Best part: check the donut in the front window.

Of course Josh (Rebel 8) also dressed for the occasion.

Reason booth-

Crooks’ massive booth-

Do Kim, our buyer from Reed Space in NYC. Don’t forget Reason is also stocked at Reed Space on Orchard Street!

G. Pen set their booth up as a HIGH School, complete with mascot and all.

Always respect the Akomplice guys for doing something unique with their booth setup.

Basecamp area with live screen printing.

Julian trying out our new all leather Alma Mater Varsity Jacket set to release this spring. Gary on the right flew in from managing Reason London for the week.

Lots of hype around these new Hurley Phantom wetsuits.

Hellz Bellz in the house.

Thank you to everyone for coming out and supporting Reason at this years Agenda Long Beach. We will also be showing at Agenda NY next week, please email jon@reasonclothing.com for appointments.

No trip to Los Angeles would be complete without a serious vintage buying trip. Here’s a little peek into vintage heaven.